Current Charity Programs


In 2015, Big Dog’s Brewery and Southern Wine and Spirits partnered to launch a new, locally made, craft beer called Las Vegas Craft Lager. Las Vegas Craft Lager is a classic American-style lager. Lightly hopped, crisp, and clean; this beer is designed for a town that is always on the go. Las Vegas Craft lager is widely available throughout Southern Nevada at bars, restaurants, resort souvenir shops, and other fine retailers.

Whenever this crisp, golden, American Style Lager beer (5%ABV) is sold, a portion of the proceeds are donated to the local charity Keep Memory Alive supporting the Cleveland Clinic’s Lou Ruvo Center for Brain Health in Las Vegas.  100% of donations to Keep Memory Alive support Cleveland Clinic Lou Ruvo Center for Brain Health, which provides care to patients with memory and movement disorders. At Keep Memory Alive, we're committed to improving the lives of patients and their families as they navigate the extraordinary challenges of brain disorders. In Las Vegas, the Lou Ruvo Center for Brain Health treats patients with Alzheimer's, Huntington's and Parkinson's disease, as well as frontotemporal dementia and multiple sclerosis. The Lou Ruvo Center for Brain Health's treatment programs are designed to provide excellent care and to respect the dignity of patients and their families. Research helps to advance Cleveland Clinic's groundbreaking clinical trials and offers hope for improving brain health. www.keepmemoryalive.org

Las Vegas Craft LagerTap